Islamabad, November 19, 2014
According to a Gilani Research Foundation Survey carried out by Gallup Pakistan, 82% Pakistani households have mobile phones, 58% of these are Nokia phones.
A nationally representative sample of adult men and women, from across the four provinces was asked, “Does a member of your household own a mobile phone?” In response, 82% respondents said yes and 15% said no one in their household has a mobile phone, while 3% did not respond.
Question: “Does a member of your household own a mobile phone?”
Those respondents who said yes were further asked, “Please tell us which company’s mobile phone do you have?” In response, 58% respondents said they own Nokia mobile phones, 23% named Q-mobile, and 14% named Samsung. 1% respondents own iPhones, 1% own Chinese phones, 1% named others and 2% did not respond.
Question: “(If yes) Please tell us which company’s mobile phone do you have?”
Source: GRF Poll (formerly known as Gilani Poll)
Field work conducted by Gallup Pakistan, the Pakistani affiliate of Gallup International Association
The study was released by Gilani Research Foundation and carried out by Gallup Pakistan, the Pakistani affiliate of Gallup International. The recent survey was carried out among a sample of 2514 men and women in rural and urban areas of all four provinces of the country, during October 13 – October 20, 2014. Error margin is estimated to be approximately ± 2-3 per cent at 95% confidence level.